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web 2.0 for development


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The 2010 FRI’s scriptwriting competition winner is…

Alice Bafiala Mutombo, an independent radio journalist from the Democratic Republic of the Congo. My congratulations!

She won first prize in an Africa-wide scriptwriting competition on healthy communities organized by FRI.

writing a radio script

After the selection of a long and interesting list of 68 proposals, here is the complete list of winners in alphabetical order by country is:

  • Kpénahi Traoré, Burkina Faso – Composting human waste is a healthy way to reduce disease and feed the soil
  • Alice Bafiala Mutombo, Democratic Republic of the Congo – A clean village for a healthy life
  • Gabriel Adukpo, Ghana – A family fights malnutrition with local leafy vegetables
  • Simon Mukali, Kenya – Talking to teens about unsafe sex
  • Charles Kemboi, Kenya – Empowerment saves youth from drug abuse
  • Lawrence Wakdet, Nigeria – Occupational and nutritional therapy for people living with HIV and AIDS
  • Oluwakemi Aduroja, Nigeria – Empowering communities with participatory community enumeration
  • Ugonma Cokey, Nigeria – Florence saves girls from human trafficking
  • Bonaventure N’Coué Mawuvi, Togo – Collecting plastic waste: Cleaning the city and generating income
  • Filius Chalo Jere, Zambia – AIDS support program gives positive people a new lease on life

More details on the FRI scritpwriting website.


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Ten tips to improve your presentations

Engaging people during a meeting is one of the most difficult tasks a professional can face.

meeting on rural radio

While listening to a recent presentation, I put together some suggestions:

  1. Content is fundamental BUT the way to present it is at least as important as content
  2. VARY THE WAY to present your content to the audience. Do NOT adopt common methods but use a different style. The surprise will “shake” the audience and attract the attention, provoking emotions: this is the reason why, NOWADAYS, my suggestion is NOT to use .ppt presentations. They have been abused and, as a consequence, not able to stimulate reactions any more as the audience is TOO used to them
  3. AVOID the term PRESENTATION: it is always better “to meet people”, “to dialogue with them”, “to discuss about a certain topic” rather than to PRESENT them something, giving a clear one-way direction to the meeting
  4. Your VOICE is fundamental. The TONE and the VOLUME are key elements to engage with people in front of you
  5. Use IMAGES and CARDS as they can help to provoke emotions and reactions in the people listening to your speech
  6. Start speech with the CORE of your message, to capture the attention of the audience, and THEN provide more details and explanation of specific aspects
  7. DO NOT SIT behind you laptop during the presentation. Stand up and walk around the room. You need to add dynamism to the situation. If you have ten people sitting around a table, standing there for 1 hour or more, they need continuous stimulation to maintain their attention vivid and to the point. Otherwise you will loose their attention
  8. KISS (Keep It Short and Simple) Principle has to be always in your mind. Even if you like to talk, try to be as short as possible and keep your talking to the point (be sure with previous assessment and questions about what the exact point is)
  9. PREPARE EVERYTHING WELL IN ADVANCE and be sure that everything works in front of the audience at the right time. Otherwise you will offer a bad idea since the beginning
  10. Make your audience LAUGH. It always works

Note: if you see people yawning or leaving the room in advance, it is a clear sign that you have to go quickly to either the point or the conclusion of the speech!


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the social network

I just saw “The social network“, the movie about the rise of facebook.

the social network

I found very interesting seeing how Mark Zuckerberg put together the pieces of his creature. Two main ingredients were at the basis: his deep consciousness of what his creature should be AND an ear always open to listen to what people have in mind.

Mark says: “We are talking about taking the entire social experience of the college and put it online.

Mark had the ability to perceive that “the social experience of the college” can be so fascinated and attracting for people AND the capacity to read the Web and to put online such an experience.

If and when you are really able to have such a clear line in your mind and simultaneously take in consideration the needs of your users then, I think, you reached the “secret” for your success.


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2010 Scriptwriting Competition is starting

Liliane and I are ready to evaluate the entries for the 2010 Scriptwriting Competition organized by Farm Radio International. This year the topic is “Using radio to share stories about healthy communities“: 68 scripts have been selected to take part to the first round of the competition.

Check the list of participants.


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AMARC 10 opens today

Greetings to all the participants to AMARC 10, the world Conference of AMARC that is opening today in La Plata, Argentina. I’m really willing to know more about what’s going on there.

The draft Agenda and the Concept of the Conference.


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Blog Action day 2010 dedicated to WATER

blog action day on Water

By definition WATER is a clue topic! Today more than in the past. Vandana Shiva many times wrote that the next wars will be fought for water and not for oil.

The topic is so relevant that I would like to publish for this article something more detailed and peculiar than my own thoughts. That’s why I prefer to report this short extract from “Water and the Rural Poor: Interventions for improving Livelihoods in Sub-Saharan Africa“:

Insecure access to water for consumption and productive uses is a major constraint on poverty reduction in rural areas of sub-Saharan Africa (SSA). For millions of smallholder farmers, fishers and herders in SSA, water is one of the most important production assets, and securing access to and control and management of water is key to enhancing their livelihoods. The potential exists for well-targeted, local interventions in water that contribute to rapid improvement in the livelihoods of the rural poor in SSA and help attain the Millennium Development Goal of eradicating extreme poverty and hunger. It discusses conditions for success and proposes water-based, context-specific, and livelihood-centered approaches to poverty reduction in rural areas.

Given the predominance of rural poverty in SSA, and given that agriculture will remain the main source of livelihood, poverty reduction strategies need to focus on improving productivity in this sector. This report focuses on agricultural water because:
(i) it plays a central role in agriculture-based rural livelihoods;
(ii) adequate availability and reliable access to water is frequently a constraint on production; and
(iii) water provides a focal point around which other interventions can be organized.

Examples of successful water projects in SSA exist, and there are important opportunities for new investments in water. Their success will depend on the development of new models of interventions, centered on enhancing the diversity of livelihood conditions of rural populations. A large part of the success of future investments in water control will depend on a more comprehensive analysis of dynamic opportunities and needs, which are closely linked to the shifting biophysical and socio-economic contexts.

However, there is no “one size fits all” approach for improving livelihoods. Different contexts and needs will require different types of investments, in which market or household food security, prevailing agroclimatic conditions and associated farming systems, and the overall socio-economic and institutional environment will guide the choice from a non-prescriptive menu of appropriate interventions at different scales.

Special thanks to Guido Santini and Jean-Marc Faurès for their publication and contribution.


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New twitter interface

Few weeks after the announcement, I had the chance to use the new interface twitter.com launched to increase its usability.The black top bar and the wider right column are the main new visual features. They came together with the possibility to immediately visualize photos and videos shared by others and other minor changes.

I found it a good step ahead, being the site more usable and the main page becoming a sort of intro to your profile. More than before, twitter is presenting itself not only as a place for geeks but mainly as a tool for knowledge sharing with a broad audience: latest stats say users are over 190 million (more than 1 million are from Italy: http://cot.ag/bzoKmS).

This is why I’m strongly suggesting to the networks I support to adopt it. Onda Rural is actually using it quite well, Carimac will be doing soon as well as the CSDI project and the FAO Rural radio website. Their public can be very wide, the tool is flexible and dynamic (mostly thanks to third party applications) and the use is very easy, adapt for every kind of editorial team.